Creative Strategist

About the team

Nefolld is a performance-driven team in the digital wellness space, focused on efficiency, speed, and high-quality execution, building scalable apps that help people improve their health and wellbeing.

Get ready to

• Develop data-driven creative concepts for paid social campaigns across our wellness apps, with a strong focus on Meta
• Write clear, actionable briefs for video editors, designers, and UGC creators
• Own the copy – hooks, headlines, CTAs, scripts – and make it convert
• Dig into ad performance data and make decisions based on what it tells you
• Analyze competitor creatives and spot trends before they peak
• Gather audience insights and turn them into angles that hit
• Collaborate with performance marketers and creatives to ship and iterate fast
• Use AI tools to move quicker without cutting corners

• Have 2–3 years of experience as a creative strategist, performance creative, copywriter, or similar role
• Think in both angles and numbers – you’re as comfortable with CPA and ROAS as you are with a hook rewrite
• Be a strong storyteller who can distill a complex idea into a scroll-stopping moment
• Be curious, fast-moving, and unbothered by failure – you treat a losing ad as data, not a setback
• Be fluent in English, with excellent communication and collaboration skills
• Be highly hands-on, while effectively collaborating with other team members to achieve the best outcomes
• Be highly independent, responsible for your own work, planning, and results – strong time management skills are essential

• Stay sharp and well in your own way – health insurance (after probation), on-site physiotherapist, office gym, and fitness classes keep you moving
• Plus 7 extra days off, 3 for weddings, hybrid work, and the freedom to work 2 months from anywhere in the world
• Pet-friendly office, fresh breakfasts, hot lunches, drawers and fridges stocked with snacks and food – for a quick bite or even a team-cooked meal together
• Rooftop and cellar events keep things lively, while 10 social clubs give space to dive into passions and try new things
• Add a public transport card for Vilnius and Perks.lt perks for smoother days
• Coaching, mentorship, training, conferences, online courses, subscriptions, books – you’ve got a €1100 yearly budget to fuel personal or team growth
• Build impact across 30+ brands worldwide
• Launch bold projects
• Even step in as a co-founder – we reward those who push further
• If you bring in more great people, you get €1500 for every successful referral