Data-Driven Product Owner

Own the data-driven product loop at Pulsetto: turn biosignal insights into app features that lift activation, retention, and revenue.

You won’t manage a team or babysit a backlog — you’ll own metrics, pull your own funnel, and ship the experiments that move retention. This is not a stakeholder-management or pure-strategy seat.

Pulsetto already sells the device; the app has to prove the transformation. Every session generates biosignal data — HRV, sleep, recovery — on top of app behaviour and subscription history. Your job is to turn that into product people feel. You own the three things that make people keep paying: new products we build from our own data.

You will lead the intersection of data science, user behavior, and subscription monetization across three core pillars:

• The Personalization Layer: Own and architect our adaptive app experience. You will design how the app guides users based on their unique behavior, self-stated goals, and shifting biosignal trends—ensuring the app feels like a custom-tailored health program rather than a static library.
• Building New Products from Data: Mine our existing dataset (VNS sessions, HRV/sleep patterns, app usage, subscription history) to uncover unmet customer needs. You'll take these insights from 0→1, turning them into high-value, in-app features that directly lift activation, trial-to-paid conversion, and long-term retention.
• Hands-on Funnel Analysis: You don’t wait around for a data analyst to build dashboards. You will jump directly into SQL, Amplitude, and RevenueCat to uncover friction points, analyzing iOS, Android, and web channels separately (because blended data lies).
• Hypothesis-Driven Shipping: Every product bet you make will follow a strict framework: Hypothesis → Metric → Decision Date. You will hold a remarkably high bar for honesty in data, ignoring vanity metrics and ruthlessly cutting features that look pretty but fail to move the numbers.

(Note: You will not own hardware, firmware, ML model internals, or paid marketing campaigns—your singular focus is the commercial product loop within the app).

• Strong experience managing a mobile app or D2C subscription roadmap, with total command over monetization metrics (trial conversion, renewal rates, churn cohorts, win-backs, and LTV).
• Deeply analytical and capable of writing your own queries. You must be comfortable navigating SQL, Amplitude, RevenueCat, or equivalent product analytics tools entirely on your own.
• Enough comfort with health data and metrics to responsibly build a health/stress score. You understand data noise, baseline shifts, and what a digital sensor can and cannot honestly claim.
• Proven ability to spot an insight in raw user data and transform it into a live, successful application feature, rather than just tweaking an existing checkout button.
• You believe in building clean, intentional software. You would happily remove three underperforming features before choosing to add a new one.

• Private health insurance.
• Hybrid — 3 days at our Vilnius HQ + 2 remote.
• Work from anywhere up to 40 days/year.
• Birthday day off, extra sick days, and extra vacation that grows with tenure.
• Free lunches 3×/week at the Vilnius hub, snacks, and welcome merch.
• Referral bonus and a quarterly team-building budget — workations, events, the works.
• Pulsetto device + app premium as part of your welcome package.