2025-01-23 11:16:08

Creative Strategist (Incogni)

CVMarket.lt klientas
3100 - 4300 €/m Gross

Job Description

Personal privacy shouldn't be complicated, and removing your personal data shouldn't be hard work. Incogni automates personal data removal for thousands of people every day — and we're just getting started.

We're looking for a Creative Strategist who views ad creative as the primary driver of success in paid social. In this role, you won't just "come up with ideas" — you'll mine consumer insights, analyze creative performance, and turn data into high-converting ad concepts across Meta. You'll own our paid social creative testing pipeline from end to end: writing direct-response scripts, briefing editing teams, and rapidly scaling winning angles that drive user acquisition. Ready to use your creative brain to build a safer internet? Let's talk.

  • Own paid social creative strategy, building testing roadmaps to scale user acquisition across Meta;
  • Script and brief performance ads, guiding the creative team and occasionally freelancers to execute winning concepts;
  • Partner with the media buyer and user acquisition lead to align creative output with channel growth targets;
  • Diagnose creative performance to identify scalable patterns in hooks, narratives, and visuals, and to form testable hypotheses;
  • Build creative playbooks that document campaign learnings and scale team-wide efficiency;
  • Drive innovation in creative production workflows through automation and new tools.

Requirements

  • Proven experience in performance creative strategy, driving customer acquisition;
  • Hands-on experience building or using generative AI and automated workflows to scale creative output;
  • Confident owning decisions and backing creative choices with data;
  • Track record of acting as a bridge between media buyers and creative teams;
  • Familiarity with both creative and performance-related metrics;
  • Experience mining customer verbatims, reviews, and competitor angles to fuel high-converting ad concepts.

Company offers

  • Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development;
  • Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts, a physical coach and a gym to regular mental health checks;
  • Tools of your choice: choose technical equipment and the tools you need to do your best;
  • Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations;
  • Convenient commuting: traveling from point A to point B can be a pain. That’s why, depending on your unique circumstances, we compensate part of your public transport costs;
  • Work-life balance: We encourage working in the office, with the possibility of up to two remote days per week. Plus, with our WFA policy, you can work from almost anywhere in the world;
  • Premium Surfshark accounts: for you, your family, and friends;